Bluebird Soft was first founded in the Republic of Korea in 1995. Since then, the company has become firmly established as one of the leading specialist hardware manufacturers in today's mobile computer marketplace. In 2002, Bluebird Soft earned the number one market share position in the Republic of Korea when it launched its first mobile point-of-sale PDA. Since then, it has rapidly increased its sales volumes, both in domestic and overseas markets. Indeed, its brand 'Pidion' has been recognized as one of global top 10 mobile computer hardware names across the globe. The company's best selling products are the Pidion BIP-6000 and BIP-5000 in the AutoID marketplace, and Pidion BIP-1300 in the mobile POS and mobile transaction (ticketing) sector.